Tracr
Tracr is an advanced technology platform designed by De Beers Group to ensure and enhance the trustworthiness of diamond provenance. The platform integrates leading-edge technologies including blockchain, artificial intelligence, the internet of things, and advanced security to ascertain a diamond's source throughout the diamond value chain. Tracr provides an immutable record of a diamond's journey, starting at the source to provide tamper-proof assurance, enabling rough diamond customers and jewellery retailers to have confidence in the origin of the diamonds they purchase. Tracr was first launched in 2018 and has been named by Forbes as one of the world'ss 50 leading blockchain solutions multiple times.
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Tracr Product Tracking and Traceability Software
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Tracr is an advanced technology platform designed by De Beers Group to ensure and enhance the trustworthiness of diamond provenance. The platform integrates leading-edge technologies including blockchain, artificial intelligence, the internet of things, and advanced security to ascertain a diamond's source throughout the diamond value chain. Tracr provides an immutable record of a diamond's journey, starting at the source to provide tamper-proof assurance, enabling rough diamond customers and jewellery retailers to have confidence in the origin of the diamonds they purchase. Tracr was first launched in 2018 and has been named by Forbes as one of the world'ss 50 leading blockchain solutions multiple times.
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